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The process

Three phases. No confusion. Built like an operator playbook.

01

Discovery & Audit

We gather inputs and analyze what needs to rank.

What we collect from you:

  • Service areas (cities, zip codes, radius)
  • Core services and pricing structure
  • Competitor names and websites
  • Photos of your work (before/after, team, projects)
  • Access to Google Business Profile and current site (if any)

What we analyze:

  • Local keyword volume and competition
  • Competitor ranking strategies
  • Current GBP optimization gaps
  • Your existing site performance (if applicable)

Deliverable:

Growth roadmap document with keyword targets, GBP fixes, and site architecture plan.

02

Build & Launch

We build the site, optimize on-page, and launch.

Site build:

  • Mobile-first, conversion-focused design
  • Fast load times (Core Web Vitals optimized)
  • Clear CTAs (call buttons, contact forms, quote requests)
  • Service pages targeting local keywords
  • Trust elements (reviews, credentials, before/after)

Technical SEO implementation:

  • Clean semantic HTML structure
  • Unique titles, meta descriptions, and heading hierarchy
  • Schema markup (Organization, LocalBusiness, Service, FAQ)
  • XML sitemap and robots.txt configuration
  • Internal linking strategy

Tracking setup:

  • Google Analytics 4 implementation
  • Google Search Console setup and verification
  • Call tracking integration (optional)
  • Form submission tracking

Deliverable:

Live website optimized for conversions and search engines.

03

Rank & Optimize

We monitor, optimize, and improve continuously.

Post-launch optimization:

  • GBP category and service optimization
  • Weekly GBP posts (if ongoing package selected)
  • Review acquisition system deployment
  • Content publishing (blog posts, service area pages)
  • Local link and citation building

Performance monitoring:

  • Weekly ranking checks for target keywords
  • Monthly traffic and conversion reports
  • GBP insights tracking (views, clicks, calls)
  • Competitor movement monitoring

Deliverable:

Improved rankings, more calls, and booked work. Ongoing optimization based on performance data.

Timeline expectations

Week 1

Discovery & Planning

Kickoff call, data collection, competitor audit, keyword research.

Week 2-3

Build & Implementation

Site design, content creation, technical SEO setup, tracking configuration.

Week 4

Launch & GBP Optimization

Site goes live, GBP updates deployed, initial indexing begins.

30-60 days

Initial Ranking Movement

Maps rankings improve first. Organic rankings begin showing movement.

90+ days

Significant Growth

Top 3 rankings for target keywords. Steady lead flow. Ongoing optimization cycle.

Ready to start?

Pick your package and we'll map out your growth plan.